With Myrrh to help fight off bacteria, Goldenseal for its anti-inflammatory effect, and Active Charcoal to whiten along with therapeutic organic essential oils and more. Suggested use three or more times a week minimal, gentle enough to use every day. Can also be used with other speciality teeth products. Rinsing your mouth with a teaspoon of Coconut Oil after each brush will further enhance your teeth/gums and mouth health.